Master your brand messaging in minutes

Workshop your key copy points and sharpen your copywriting skills so you can sell more with every marketing message you write

I want to sell more

Every day you try marketing with weak messaging means another day of lost sales.

But as every entrepreneur knows, the struggle to get the words right is REAL

You need the right words to describe your business

But everything you try feels weak and unconvincing

You did your brand messaging in a hurry

And it's not doing much to attract an audience to your services or products

You've done plenty of marketing

But you're worried the copywriting is preventing sales

Increase the Conversion Power of your Copy

Brand Messaging Workshop

In 30 minutes, dramatically increase the effectiveness of your taglines, descriptions, social captions and SEO

Unlock your Access

Think like a sales copywriter

Learn what questions to ask, what your customer needs to read and how to think like a top notch sales writer.

Fine tune your taglines, titles and calls-to-action

The right one-liners can seal the deal. Workshop your taglines, titles, calls-to-action and other zingers to make sure they bring in the $$$$

Brainstorm your boilerplate (and signature business phrasing)

Get those bottom-of-the blog/book/press release/email boilerplates just right

Elevate your elevator pitch

Work out a fantastic elevator pitch so you're ready to speak concisely and confidently about what your business is and offers

3-page fillable, reusable workbook

The 3-page companion workbook is downloadable, fillable and reusable so you can workshop your words and keep coming back to refresh your skills

Top 10 Copy Mistakes Cheatsheet

Our popular quick-reference checklist of some of the most common copywriting mistakes (and how to avoid them)

7-day money-back guarantee

You're busy and cash-strapped, so what's the best way to get help?

Hire a copywriter

Which would be great, except your budget won't allow it

Grab advice from random business and marketing "gurus"

Which helps a little, but never enough to give you complete confidence

Do a hands-on workshop with a seasoned copywriting professional

Work on your words WHILE learning the tricks of powerful sales copywriting

Hi, I'm Lindsey.

SEO blogger since 2005

5-year Senior Copywriter for an INC 500 company

18+year marketing career

Marketing coach to over 500 students (and counting)

I've done the news journalism, sales copywriting classes, the Storybrand curriculum (several times over), led corporate copywriting teams AND written copy for dozens of clients.

Let me show you how to choose words that sell with one of the most practical workshops I've ever offered my course students - available to YOU at an insanely good price.

I'd love Lindsey's guidance

"Lindsey is just amazing at what she does! She has helped me grow as a business owner by helping me find more successful ways of getting my message across to all my clients."

- Kendra, photographer

"Lindsey helped me carefully craft my message. She is easy to learn from, pleasurable and personable as well as professional."

- Donna, women's health practitioner & educator

Sure, ChatGPT and Gemini can get you part of the way - but even they need an editor who knows what's good - and what's even better.

How does it work, exactly?

Increase the Conversion Power of your Copy is a 32-minute, hands-on workshop that walks you through the thought process, skills and tactics a senior copywriter uses to form the most effective messaging.

Then, we tackle your key copy points together - like website titles, taglines and business boilerplates (summaries).

Use the companion workbook to apply professional sales copywriting tactics to your own business marketing.

I need this!
  • Buy the workshop & download the companion workbook
  • Let the workshop inform how you write your marketing copy going forward
  • Use the workshop and companion workbook as many times as you need to for continued skill training and copy perfecting

Everything you need to improve your messaging in under an hour

Increase the Conversion Power of your Copy Workshop

  • 32-minute, hands-on workshop you can watch and re-watch at your convenience
  • Connecting your copy to your ideal customer
  • Shortcuts to faster copywriting
  • The conversion power of key copy points
  • In-the-moment applications to uplevel your messaging
  • Overcoming copywriter's block to unlock your best words yet
  • 3-page downloadable, fillable and reusable companion workbook
  • BONUS: The Top 10 Copy Mistakes Cheatsheet
  • FIRST ACCESS to future copywriting intensives
  • 7-day money back guarantee

Increase the Conversion Power of your Copy

A $350 workshop for only $37 = words that make you money

Sounds as good as lipstick that doesn't smudge and a car with heated seats in January

I'll take it

Good Question

How long do I have access to the workshop?

Once you buy it - it's yours forever. This means you can repeat it as much as you need to as you continually improve your brand writing skills.

How is the workshop presented?

Once you pay for access, you're sent a link for the video recorded workshop and companion workbook. You have access to this link and its contents forever.  

What if I already have some of my brand messaging finalized?

This workshop goes beyond fundamental brand messaging to explain the sales copywriting mindset and modern digital writing skills like SEO. The workshop is worth it just for the mindset shift it offers and step-by-step instruction on how to think like a copywriter.

What if I buy it and it's not at all for me?

You can get a full reimbursement within 7 days of purchase - no questions asked

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