Marketing Essentials
FREE Marketing Course
Plan, organize and finalize how you're going to bring sales to your small business.
- Learn how a pro marketer thinks with the Marketing Mindset challenge
- Set goals, determine your budget and plan for sales
- Check off your branding essentials
- Set up the only platforms you'll need to get sales momentum in the first year
- BONUS: Download and fill out your Marketing Essentials toolkit
- BONUS: Get access to on-demand coaching and a community of likeminded entrepreneurs
Your marketing should make you money
but too many business owners are marketing for likes, follows and views.
Make sure your marketing leads to more important goals.
Does this sound like you?
You thought marketing would be the easy part...until you tried it
The possibilities are endless, but which ones will actually work for your business?
You're tempted to spend money you don't have on marketing
It can get expensive... quickly. How do you make a bootstrapped budget turn into actual sales?
You know you should plan and strategize better, but what exactly does that mean?
What does a foolproof plan for marketing actually look like?
With this 30 minute course, you can get clear and confident in what to do for your business marketing.
Set specific, realistic goals for growth
Bring intentionality to each marketing decision
Build off who your ideal customers are
Map out your customer's journey from stranger to buyer
Keep your momentum going with ongoing coach and community support
"This is a very good marketing overview course. I could see the author cares and although I have not tried the rest of her courses, based on my experience with this course, I think they would be of value."
- Inara
“I loved this course! Everything was explained really well."
- Gracelyn
“This course will help to understand the mental framework necessary to start marketing. There are downloadable worksheets for brainstorming activities which are quite helpful for beginners to organize their thoughts and those downloads are extremely user friendly and intuitive to use."
- Megan
“I don't know if I only have one section or lesson that I would say is my favorite. I really enjoyed the whole thing!"
- Kaitlyn
“The course was very well done and easy to implement going forward. "
- MaryJo
That feeling when your marketing makes sense, fits into your schedule and (best of all) WORKS
What's in the course
- Practical, applicable video lessons for any phase of business ($400 value)
- Fillable, reusable Marketing Essentials Toolkit ($39 value)
- On-demand access to coaching and community through the student discussion forum ($300 value)
- Access to a library of marketing trainings in the private group ($250 value)
BONUS: Get an invite to the next Launch Essentials workshop
Stop guessing and start selling.
Irresistible bonuses
Download your fillable, reusable toolkit and unlock an invite to the next Launch Essentials workshop
Bonus #1
Bonus #2
Can I be your marketing coach?
Hi, I'm Lindsey! In 2019, I launched a boutique marketing agency because I love working with first-time entrepreneurs and seeing their young businesses grow. My dream role, however, is to coach small businesses owners as they do their own marketing. I love leading. I love developing potential in others. I love being realistic and practical about those lean, scrappy build-a-business days.
I'm going to tell you what to stop doing as much as I tell you what you should be doing. Because nobody building a business has time or money or brain power to waste.
- If you're tired of the gurus who don't "get" your situation.
- Frustrated by the intense demand of popular marketing methods.
- Discouraged by hearing TOO much do-this, do-that by people who no longer seem to remember that building phase of their business.
Welcome to your new safe space, friend.
This coaching house is for the side-hustlers, early business launchers and solopreneurs just trying to reach your own, very personal business goals.
As a student here, you'll become part of an active community of business owners similar to you, all taking ownership of simple, strategic marketing through smart, focused planning. We learn together, support each other, figure things out together and grow together. We'd love to have you, too!
Good Question
What happens once I enroll?
You'll get a couple of welcome emails from your coach which include your login information, contact info in case you need any tech support, a few need-to-knows and link to join the private Facebook group. Once you login, the course is easy to follow.
Is this course helpful for a business that has been operating and marketing for a few years already?
I recommend this course for any business owner or new business owner who feels like they've never quite been clear on what to do for their marketing - even if they've been marketing for a while. It's also excellent as a training tool for team members who handle the business marketing.
This course will break down marketing decisions to help anyone simplify, clarify, organize and make sure the end result of sales isn't missed.
If you're confident in your business marketing decisions and your marketing is effective, this course probably isn't right for you.
Does access to the course expire?
The Marketing Essentials course enrollment expires after 14 days. This is on purpose, to propel students to get in it, finish it and actually apply it so it can do its job in being helpful. Access to the student community and many more coaching and training opportunities does not expire.