Exactly what your DIY website needs - and doesn't

Get the Website Essentials mini course

  • Get a clear explanation of what a website should and shouldn't have on it
  • Set measurable goals for your website to make sure it's at peak performance
  • Make sure your website turns visitors into high quality leads
  • BONUS: The fillable Website Essentials checklist
  • BONUS: A convenient professional website analysis sent straight to your inbox
Take the course

Gain new confidence in your DIY website - in minutes

Website Essentials is for you if

You plan to do your own website

But aren't sure how to make sure it's helping me attract and sell leads

I started building a website

But I'm stuck with something half-baked because I don't know what it really needs

I've had a website for a while

But I don't think it's doing much to actually grow my business

Apply what an 18-year digital marketer does for quick, effective small business websites to your own - in minutes

Website Essentials is a mini course pulled straight from the expansive startup marketing program Savvy Startup Marketer.

Website Essentials is a behind-the-scenes look at building, editing and up leveling websites over an 18-year digital marketing career.

Follow the must-haves checklist, gain invaluable strategic insights and make easy changes to your DIY website that guarantee more sales.

Give your website the professional treatment with:

Help your visitors go from tentative to trusting

A website needs to do more than talk about your business - there are psychological aspects to winning buyers

Capture leads

What does this mean, exactly, and how can my website help me do this? It's in the course ;)

BONUS: Website Essentials companion checklist

The 2-page companion checklist is downloadable, fillable and reusable so you can apply the course as you go and easily work through every recommendation for a faster finish

If you'd love to "pick a web builder's brain" about website building, this is an insanely affordable opportunity to do exactly that.

The perfect mini course for an inexperienced website do-it-yourselfer

Irresistible bonuses

Bonus #1

Download your Website Essentials checklist to use and reuse every time you evaluate your website's performance (a $29 value)

Bonus #2

Finish applying your Website Essentials checklist and get a professional analysis of your new website sent straight to your inbox (a $150 value).

Make every website visit count...

Do you plan on sending leads from other platforms or referrers to your website? Make sure it's ready to turn those leads into customers.

Hi, I'm Lindsey.

Website copywriter since 2007

Sales marketing director for an INC 500 company

18+ year marketing career

Too many websites built and edited to count 😅

Marketing coach to over 400 students (and counting)

A website done well will sell.

Make sure yours is bringing in the best leads and pulling its digital marketing weight with this practical, easily applicable mini course.

Good Question

How long do I have access to the mini course?

Once you buy it - it's yours forever. This means you can repeat it as much as you need to as you continually improve your website.

What if I already have a finished website?

No website is truly "finished" since it can always be improved upon to become a selling machine. This mini course is perfect for helping you make sure your website is selling visitors on your products, not just storing information.

How do I know this mini course is for me?

If you are about to build your own website, already manage your own website or want to double check your hired web builder on its sales potential, this is an extremely affordable way to get professional accountability at an insanely good price. In fact, newer web designers can benefit from this course too.

How is the mini course presented?

Once you pay for access, you're sent a link for the video recorded course and companion checklist You have access to this link and its contents forever.  

A $250 mini course for only $37 = everything you need to DIY a website that makes you money

As good as a frizz-less hair day and finding a forgotten $20 bill in your pocket

Get the course here

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